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Who is the most influential corporate governance tweeter in 2012 ?

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Last year, I wrote a blog that summarized the most influencial experts on Twitter discussing corporate governance. One year later, let's look at what has changed and analyze how the corporate governance community is shaping up on Twitter.

The methodology

I have listed the corporate governance experts already identified in my twitter list ( see here) , and added those who my colleagues are also interacting with. Unlike last year, I have then used Peerindex to score those experts. I find Peerindex a better judge of real influence and less prone to manipulation. I have added in the last column the Klout to score each of these tweeters too - you'll see there are few inconsistencies.

As I had done last year, I have focussed on the individuals behind the tweets and the insight they share. I excluded those who cover a much larger range of issues than just corporate governance ( less than 5% of tweets devoted to corporate governance): people such as Nouriel Roubini ( @nouriel ) who would have ranked 69 in Klout, or #1, or Rosabeth Kanter ( @rosabethkanter ) who would have ranked 65 ), as the topic they are covering have a much wider range than corporate governance and the data gets clouded by their public work and comments. I also have excluded the accounts that are representing a national association and do not put forward an individual person or writer, such as the excellent @nacd account for the North American Association for Corporate Directors ( and would have ranked third). I excluded Harvard's Law School Corp Gov program ( @harvardcorpgov ) and @rockcenter4corpgov for the same reasons.

You will note some CSR experts have been included in the list: I have included them when they are specifically addressing issues of corporate governance and CSR as is the case with Fabian Pattberg ( @fabianpattberg ) and Janet Morgan ( @jan_morgan ).

 

So who are the most influential corporate governance tweeters ?

#1: Lucy Marcus ( @lucymarcus ) from Marcus Ventures,comes in first position ( she was second last year). Lucy is a renown writer and speaker on issues relative to corporate governance, and in particular the role of women. She is a globally renown observer of corporate boards: this explains how she has shifted her focus over the past 12 months from practitioner to commentator ( she is very much linked to Reuters' network of columnists) and academic.

#2: Estelle Metayer (My account @competia  . Those hours of research are paying off !)

#3: Douglas Y. Park: ( @dougYpark): Douglas is a Palo Alto business attorney and corporate governance advisor located in Silicon Valley in California. We will have the pleasure of seeing him teach at Stanford University this summer.

 

Congratulations to Lucy and Douglas for making a difference.

 

Here are a sample of their last tweets about Corporate Governance as I am writing this short article:

Lucy Marcus:
Wal-Mart investor ire could cloud annual meeting, Reuters http://reut.rs/Kwl5LB #corpgov

Doug Y Park
RT @stanfordcorpgov: U.S. Chamber of Commerce wants SEC review of proxy adviser Glass, Lewis & Co. http://stnfd.biz/bjcU6 via @CNBC #corpgov

 

I am noting that the influence scores of the community are much higher than last year, proof that the topic is picking up weight through the social media circles. Individual tweeps also are ranking higher.

 

An overview of the corporate governance community on Twitter

I analyzed the profile of those who are using the #corpgov hashtag on Twitter, signalling their topic. Here are some findings from Tweetcharts.com :

 

The community is getting more international

When comparing the #corpgov community in 2012 to the one I described in 2011, the main difference in my opinion is how much more international the experts are. Voices from all over the world are raising and the conversation has turned global. In particular, here are the international #corpgov hotspots:

Italie: Following the change in law requiring Italian companies to reach a quota of women on boards, the Italian community is blossoming:inspired by elected parliamentary Alessia Mosca  @Valore_D is leading an association promoting the role of women in leadership positions, @tommaso_arenare from Egon Zehnders is devoted to placing great candidates on Italian boards. Other voices include  @NicolaCattini @AnnaZavaritt @paolaparimerito @mammaeconomia @stefaniaboleso and @giuzan .

Canada: Professor Richard Leblanc ( @richardRLeblanc ) has been very active this year, while managing a dynamic community on LinkedIn. Other accounts include @company2keepinc , @sitatthetable, and Dora Koop ( @ghongovernance) at McGill University.

Singapore: Badashruti Mitrabasu  @bedashruti  talks about the practical aspects of Corporate Governance in Singapore.

 

Here is the ranking of the top 25 tweeters on Corporate Governance

 

This list is by no means exhaustive, so if I have forgotten you , or anyone you would recommand, feel free to add their name and content in the comments below... (note that the ranking and number of followers varies from day to day, so these were the numbers at the time the article was written).

 

Ranking

Who is behind the tweets

Twitter

Perindex score

Klout score

Number of followers

#1

Lucy Marcus

lucymarcus

66

63

9318

#2

Estelle Metayer

competia

62

59

5629

#3

Douglas K. Park

dougYPark

62

55

1827

#4

Sit at the Table

sitatthetable

62

60

5665

#5

Fabian Pattberg

fabianpattberg

61

na

7172

#6

Janet Morgan

jan_morgan

61

43

2845

#7

Broc Romanek

brocromanek

60

51

1936

#8

Francine McKenna

retheauditors

60

54

8183

#9

James McRitchie

corpgovnet

60

40

1267

#10

Leon Kaye

leonkaye

60

55

2667

#11

Alice Korngold

alicekorngold

60

48

3141

#12

Company2keep

company2keepinc 

60

48

2606

#13

James Goldblatt

pegasuscorpinfo

60

43

873

#14

Frank Aquila

faquila

59

36

2858

#15

Jayne Juvan

Jaynejuvan

59

47

1680

#16

Claude Super

claudesuper

59

48

1680

#17

Matt Orsagh

mattorsagh

59

 

493

#18

Richard Leblanc

drrleblanc

59

44

1192

#19

Norman Marks

normanmarks

58

43

2333

#20

Bill George

bill_george

58

52

11743

#21

Alex Todd

trustenabler

58

45

1180

#22

Fay Feeney

fayfeeney

57

47

5206

#23

Jim Brashear

jfbrashear

57

38

881

#24

Nell Minow

nminow

56

47

2583

#25

Sergio Guzman

sguzmanl

56

37

1219

Comments  Leave a comment

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  • Posted by Steve Randall said:

    05/06/2012 9:20am (2 years ago) Hi Estelle,

    Thanks for once again providing the information. I think it was last year's blog that initially got us on peer index. Just looked today to find we have a PI Score of 59, so was a little bummed that we didn't make the list. I guess there is always next year! This year's blog article got me on Klout. I'm always learning!!!

    By the way, the link to your twitter list is broken - this should take your readers there: https://twitter.com/#!/Competia/governance/members

    I always enjoy reading your posts. Keep up the good work!

    Steve (@VonyaGlobal)

  • Posted by Linda Bolliger said:

    05/06/2012 6:12am (2 years ago) Brava Estelle! #22 (Fay Feeney) serves on our Boardroom Bound program Advisory Council & your work here is one less thing we have to do since our mission is fostering quality governance. by both preparing diverse business leaders, through our Boardology Institute, for service in corporate advisory, private & publicly traded boardrooms before we help them obtain their 1st appt. both here & abroad. We advocate Triple Bottom Line (People/Planet/Profit) governance leadership.

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